SEO & AI Search · Australia-wide

We make sure customers
find you everywhere, from
Google to ChatGPT.

Your competitor is not better than you. They are just easier to find. We fix the technical faults holding your site back, build the pages that answer what people actually type, then make sure the AI assistants can read and recommend you too.

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Thirty minutes. We audit your rankings, your technical health and whether AI assistants currently name you, before we speak. You keep the audit whether you hire us or not.

The Shift

SEO did not die. It doubled.

The question we get asked most is whether AI has made SEO pointless. It is a fair question and the answer is the opposite of what most people expect. There are now two places a customer goes to find someone like you, and most businesses are invisible in both.

01

Google, still

Someone types "electrician near me" and picks from what they see. This has not gone anywhere and it still pays the bills for most local businesses.

02

The assistants, now

Someone asks ChatGPT, Gemini or Google's AI who to call. It answers with one or two names. It can only name a business it can read.

Being good at the first and absent from the second is the position most Australian businesses are in right now. That gap is the cheapest advantage available at the moment, because almost nobody has closed it yet.

02

What We Do

Rank on page one before your competitors even try.

In a regional market like Albury Wodonga, most competitors haven’t touched their SEO in years. That means ranking on page one is faster here than in a major city, provided you have the right approach.

We handle everything as one connected strategy: the technical foundation, on-page content, Google Business Profile, local citations, and link building.

  • Technical SEO audit and full remediation
  • On-page optimisation and content strategy
  • Local SEO and Google Business Profile management
  • Keyword research targeting your specific service area
  • Link building and authority growth
  • Monthly reporting on real metrics you can act on
  • Schema markup implementation
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Diagram: a listing moving from page two up to the top of the results
Frontline Trays Google Search Console performance

Local SEO Example

Frontline Trays: SEO built into every page from day one.

When we rebuilt the Frontline Trays & Trailers website, we built SEO into the architecture from the start. Every vehicle page, every product category, and every piece of content was structured to rank for the searches their customers actually use.

View Case Study →

How it works

What we actually do, in the order we do it.

SEO gets sold as a monthly retainer with a report attached. Here is the work itself, so you can tell whether it is happening.

1. Technical audit and remediation

We crawl the site and fix what stops it ranking: slow pages, broken links, missing or duplicated titles, pages Google cannot index, thin content competing with itself. This comes first because on-page work on a site Google struggles to read is wasted.

2. Keyword research for your actual market

Not the highest-volume terms, the ones your customers type. In a regional market that usually means fewer searches with far higher intent. "Web designer Albury" is worth more than "web design" ever will be to a business here.

3. On-page and content

Titles, headings, internal links and copy rewritten around those terms. Every page gets one job. Two pages chasing the same search is the most common problem we find, and it holds both of them back.

4. Google Business Profile and local signals

Complete the profile, choose categories precisely, set the service area, keep the posts and photos current, and make sure your name, address and phone match everywhere they appear online. For a local business this often moves the needle before anything on the website does.

5. Schema and AI search

Structured data so search engines and AI assistants can read what you are and what you offer, rather than inferring it. We build this in as standard; it is how Frontline Trays ended up being cited in AI answers.

6. Monthly reporting you can act on

Impressions, positions, clicks and enquiries, with what changed and what is next. If a number moved we tell you why. If nothing moved we tell you that too.

Every step above is work you can verify. Ask any SEO provider to show you the same list for what they are doing.

What to expect

Timelines, and the honest version of them.

SEO is slow, and anyone promising page one next month is selling something else. In a regional market like Albury Wodonga you can expect meaningful movement in rankings within 3–4 months and strong results by month 6. Local competition is lower than in the capitals, which speeds the whole thing up.

Why regional is faster

Most competitors here have not touched their SEO in years. The bar is genuinely lower than in Melbourne or Sydney, and that works in your favour.

The Albury Wodonga border problem

Your Google Business Profile sits in either NSW or Victoria, and Google weights local results by proximity. A Wodonga customer searching on a phone gets Wodonga-weighted results. You cannot fix that with the profile, so we carry the other side of the border through the website instead, where proximity does not apply the same way.

What we will not do

Buy links, spin content, or create a second Google profile at a virtual address to claim the other side of the river. That last one gets profiles suspended, and recovering a suspended profile costs more than the ranking was worth.

Proof

What this looked like for one client.

We rebuilt Frontline Trays & Trailers with SEO in the architecture from the first page rather than added afterwards: every vehicle page, every category and every piece of content structured around what their customers search for. Their Search Console now shows 1.5k clicks from 17.1k impressions, an 8.8% click-through rate and an average position of 12.3. The site is also readable by GPTBot, ClaudeBot and PerplexityBot, so it can be cited in AI answers as well as ranked.

Read the full write-up in the Frontline Trays case study, or see the rest of our work on the portfolio.

What it costs

Real numbers, before you ask for a quote.

SEO runs from $1,200 a month for a local campaign in a single service area, up to $3,500+ a month where there are several locations or a genuinely competitive category. One-off technical remediation, if that is all you need, starts from $2,500.

Why it is monthly rather than a project

Rankings move because content, links and technical health keep improving. A one-off fix helps once, then decays as competitors keep going. If the technical work is genuinely all you need, we will quote that as a one-off and say so.

What you can cancel

All of it, any month. We do not run twelve month lock-ins, because a contract is a poor substitute for results.

What you should expect to see

Movement at three to four months, and strong results by month six. Anyone offering page one next month is selling you something else.

The other half

Ranking well only matters if the site converts.

Getting found is half the job. If people arrive and leave, or the enquiry lands in an inbox nobody checks until morning, the ranking was never the problem. See web design and business automation for the other half.

The Offer

What you get before
you pay us anything.

Every engagement starts with the same audit, and you keep it either way. No obligation, no lock-in, and nothing here is a teaser for the real report.

A technical crawl and the fault list. Every broken link, slow page, missing title and page Google cannot open, ranked by what is costing you most.
The searches your customers actually type. Not the highest-volume terms. The ones with intent behind them in your market.
Where your competitors beat you, and on what. The specific pages and terms, so you can see the gap rather than take our word for it.
An AI visibility check. We ask ChatGPT, Gemini and Google's AI who they recommend in your category, and show you the answer.
Your Google Business Profile, audited. For a local business this often moves the needle before anything on the website does.
A fix order, a scope and a fixed price. So you can act on it yourself, hand it to someone else, or hand it back to us.

What we guarantee, and what we will not

Nobody controls Google, so anyone guaranteeing you a position is guaranteeing something they cannot deliver. We guarantee the part that is actually in dispute: the work.

  • Every step is verifiable. Ask any provider to show you the same list for what they are doing.
  • Monthly reporting on impressions, positions, clicks and enquiries. If a number moved we tell you why. If nothing moved we tell you that too.
  • No lock-in contract. You own the domain, the hosting, the content and every change we make.
  • If we do not think the numbers will work for you, we say so on the call rather than after the invoice.

FAQs

Questions about SEO
in Albury Wodonga.

How long does SEO take to see results in Albury Wodonga?

In a regional market like Albury Wodonga, you can expect meaningful movement in rankings within 3–4 months and strong results by month 6. Local competition is lower than in the capitals, which cuts months off the timeline.

Do you set up Google Business Profile?

Yes. Google Business Profile is one of the most important local SEO tools for Albury Wodonga businesses. We set it up, optimise every section, and manage ongoing posts and reviews as part of our local SEO service.

What's the difference between local SEO and regular SEO?

Local SEO targets location-specific searches like "web designer Albury" or "plumber near me." It includes Google Business Profile, local citations, and location pages. Regular SEO targets broader searches. Most Albury Wodonga businesses need both.

How much does SEO cost?

Our SEO services are priced based on the scope of work required. During your free audit we'll assess your current rankings, competition, and what it will take to get you to page one, then give you a clear, fixed-price proposal.

Can you do SEO for a business in Wodonga or surrounding towns?

Absolutely. We work with businesses across Albury, Wodonga, Wangaratta, Corowa, Yarrawonga, and the broader border region. We also serve Wagga Wagga, Shepparton, and businesses across regional NSW and Victoria.

Find out where you actually rank, in both places.

Thirty minutes. We audit your rankings, your technical health and whether the AI assistants name you, all before we speak. Then a fix order, a scope and a fixed price. You keep the audit whether or not you use us.

Get my free audit →